Andrew Hilger

Andrew Hilger helps people find fulfillment in this ever-changing world of work.

  • What Doesn’t Scale

    What Doesn’t Scale

    I’ve been to a lot of funerals. Not once have I heard anyone talk about follower counts, bank balances, or 10,000-step streaks. We live in a world obsessed with metrics and optimization, all in the name of “scale.” The most admired companies have supposedly cracked the code: Measure what matters, remove friction from an experience,…

  • If You Want a Job…

    If You Want a Job…

    Captain obvious delivers some advice to frustrated job seekers.

  • Sunk Cost Fallacy

    Sunk Cost Fallacy

    𝗦𝗼𝗺𝗲 π—€π˜‚π—²π˜€π˜π—Άπ—Όπ—»π˜€ π˜π—Ό 𝗣𝗼𝗻𝗱𝗲𝗿… Once we’ve committed resources to something, we want to see it through. No one wants to be a quitter. We should all demonstrate GRIT, right? Welcome to the sunk cost fallacy. My favorite question: “If we weren’t already in this business today, would we enter this market?” You can ask the…

  • We Can Be Heroes…

    We Can Be Heroes…

    What George from Modesto and Joe from West Chester County Can Teach Us About AI, the Future of Work, and Making Sense of Our Career Journey In 1967, at the height of the Vietnam war, George, a recent college graduate from Modesto, CA, tried to join the United States Air Force. The Air Force turned…

  • “You Get a Tariff, and You Get a Tariff…”

    “You Get a Tariff, and You Get a Tariff…”

    For several weeks, we’ve been living a bizarre dream. I picture the set of the Oprah Winfrey show. Credits roll, but instead of Oprah shouting, “You get a car. And you get a car,” Trump points at world leaders in the audience, and yells, “You get a tariff, and you get a tariff.” By the…

Andrew Hilger

Writer | Speaker | Advisor

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